Mayra Loyola
BILINGUAL CONTENT STRATEGIST
Content
strategy,
built for scale.
Bilingual communications specialist with 10+ years turning complex content into clear, consistent experiences — from digital signage programs to corporate CMS platforms.
About
Where creativity
meets intention.
With a background in media production and a master's in mass communications, I bridge creative execution with strategic content governance.
I focus on building content systems — asset libraries, CMS workflows, digital signage — that stay accurate, accessible, and on-brand in both English and Spanish. Currently expanding into AI-driven content workflows at NYU.
Master's Degree
Mass Communications
Bachelor's Degree
Media Production
Expertise
What I deliver
A blend of content strategy, bilingual quality assurance, and asset governance — sharpened across corporate, retail, and agency environments.
Content Strategy
Content models, taxonomy, and governance frameworks built for consistency at scale.
Bilingual Content
Reviewing and localizing English/Spanish content for accuracy, tone, and cultural fit.
Asset & Content Operations
Managing metadata, asset libraries, and digital signage programs that stay organized and on-brand.
Cross-Functional Delivery
Partnering with design, marketing, and web teams to keep projects on brand and on time.
Contact
Let's build
something clear.
Open to bilingual content strategy roles, consulting work, and conversations about content and communications.
Say Hello